SESSION LONG PROJECT MODULE 5 TOTAL REWARDS (USAA INSURANCE COMPANY) Essay

SESSION LONG PROJECT MODULE 5 TOTAL REWARDS (USAA INSURANCE COMPANY) - Essay Example This method also helps attract the employees and their attention and help retaining the employees to a great extent. Here in most cases this method helps in improving the morale and levels of motivation and productivity of the employees, thereby being a major benefit for the company as well (Thompson). Using this technique in USAA will be very helpful due to the nature of the job. Here the company will be able integrate the organizational culture, business strategy and also the human resources strategy and draw them towards one main focus, i.e. the total rewards system which focuses on includes all aspects like the compensations, benefits, work life, recognition and performance of the employees and also the overall development and career opportunities. Together all of these are focused towards attracting and motivating people which in turn leads to better satisfaction and engagement of the employees. This concept is clearly one which will remain and become more common within companie s (Buchanan and Huczynski). This technique is here to stay and companies can benefit from the technique to a very great extent. The drawback of this technique, in the case of USAA, it proves to be very costly for a number of employees and also does not meet the needs of the employees.

Titration Lab Essay Example for Free

Titration Lab Essay The equivalence point is characterized by a sharp change of pH which can be followed with a pHmeter. A graph of pH versus concentration will indicate the molar equivalence at the inflexion point of the curve. The point observed experimentally is never exactly the molar equivalence but a â€Å"best estimate† and is given the name â€Å"end point†. It is easier and cheaper to identify the end point with an indicator instead a pHmeter. Some chemicals such as phenolphthalein will change color when the pH changes sharply between two given values called the indicator’s range. The range of phenolphthalein is 8. 3 to 10. 0. The shape of a pH curve varies widely with the type of reactants and needs to be taken into account when choosing an indicator. We will titrate a strong base (NaOH) of unknown concentration with a strong acid (HCl). The objective is to find the purity of NaOH pellets. The pellets are close to purity but not 100 % because NaOH is very hydrophilic and the pellets are likely to be slightly hydrated. The procedure: The first part of the laboratory experiment will be the preparation of the reactants and the choice of an indicator. You will need to prepare the analyte, a solution of NaOH, of a chosen concentration and volume and prepare a solution of HCl, the titrant, accordingly. Accordingly means that the end point should be reached after the delivery of manageable volume. If a 50. ml burette is used the volume to be delivered should be between 15. ml and 40 ml. The chosen concentration of NaOH means the concentration of NaOH that you would obtain if the tablets were pure, with the understanding the objective of the titration is to give you a more accurate measurement that you will use to calculate the purity of the tablet. Acid-base chemistry tells us that the reaction between the hydronium and hydroxide ions is extensive and that the pH of the equivalence point should be close to 7. You will design a titration procedure indicating the reactants, the equipment, the data to be collected and the calculations. You will then proceed with two or three measurements depending on the precision of the first two. Your report will review the chemical background, present the data and the result and justify in your error analysis the number of significant figures of your reported concentration. The average of the trial is 24. 3 mL. The molarity of NaOH was found by using the M1V1 = M2V2 equation, resulting in 1. 1 M of NaOH. Discussion In the Titrations Lab, 50. 0 mL of 0. M HCl and appropriate amount of NaOH were titrated to find  the molarity of NaOH and the pH of the solution after x mL of NaOH has been added. The lab discussed the difference between equivalence point, the point at which the reaction between titrant and unknown is complete, and the endpoint, the point where the indicator turns color. The color change occurs when the concentration of more dominant form is ten times as great as the less dominant. However, color changes in a solution does not necessarily equal to the equivalence point. Equivalence point can be found by observing the indicator, or using a pH meter and finding midpoint of vertical line in the titration curve. Endpoints can be found by observing the color change of the indicator. The titration lab also involved indicators. Indicators are substances which undergoes a color change in the pH interval of the equivalence point, allowing physical observation of pH change. Most indicators are weak acids, so protons shift from acid to conjugate base. The concentrations of indicators in a solution do not change molarity value.

The Introdution To Food Industry Marketing Essay

The Introdution To Food Industry Marketing Essay Food is a basic need and food service industry will always continue in demand. This industry includes restaurants, fast foods, and cafeterias, catering opportunities, food carts, food trunks and the like. Filipinos love to eat. This love for food and eating is the major reason why the food industry has flourished well in the Philippines and why you will see a lot of restaurants and fast foods scattered all over the country. These fast foods and restaurants can be local or international. Filipino food is considered as a unique mixture of Eastern and Western cuisines that mirrors the history of the country. It includes plates and cooking procedures from countries like China, Spain, Mexico and the United States. Even although Filipino food has been influenced by Eastern and Western countries, what makes it unique is the history, the society that introduced and adapted it and the people who accepted it into their homes and restaurants. Filipinos are not just into good food but the total dining experience, good food is just a part of it. It is the way we feel when we are within a fast food or restaurant. How it feels to dinner out with family or friends or even when youre by yourself. When choosing a restaurant or a fast food, customers usually check for the cleanliness of the place, freshness of the food, watched over premises, enough parking area, the mood, design and land of the place, and for some restaurants, even the music. The physical and emotional response is a result of all these factors. These can make the whole dining experience level better. A recent study shows that due to economic crisis, customers or consumers think that when it comes to food shopping, preparing and dining. They are not for weight loss or just eating out at fancy restaurants but they choose what they eat for wellness. They want more nutrition for their money and are more conscious of it. INTRODUCTION OF FAST FOOD Fast food is food, which is ready and served quickly at outlets called fast-food restaurants. A restaurant is an organization that serves ready food and beverages on tables set for individuals, pair or bigger groups, to be consumed primarily on the location. Restaurants serve a wide variety of food at a particular cost given on its menu card for on or off the place consumption. These include eating establishments where consumers are served at walkup or make away ordering counters for either on or off building consumption. However, most good restaurant serve food at tables to their consumers for on-premises consumption. Many of the restaurant chains, have improved their annual sales many times over, well away from the limits of the tables they can served each day, by contribution hot well packed meals through free home delivery service on orders placed through a telephone call. It is multi-billion peso businesses that continue to grow up quickly in many countries. A fast-food restaurant is a restaurant characterized both by food which is supplied quickly after ordering, and by smallest service. The food in these restaurants is often cooked in mass in advance and reserved hot, or reheated to order. Many fast-food restaurants are part of restaurant chains or license operations, and standardized food are shipped to each restaurant from central locations. In todays world, going to a restaurant has more to do with socialize then to just having a snack. Only a few decades reverse restaurants were specially target families, which situation does not hold true today. Nowadays, even children; regularly eat out with their friends, on their own. Therefore, restaurants are not just about food of ambience. On a worldwide level, they are an important supplier to the economy while on personal levels it provides us with a place to easily connect with others. OBJECTIVES To set up an existence as  a successful local fast food outlets and get a market share in Philippiness fast food industry. To make FRHANP Fries  a destination spot for malls. To expand into a number of outlets by near years, and sell the franchise to neighboring metropolitan cities. Mission : Our main goal is to be one of the most successful fast food outlets in Philippines, starting with one retail outlet located inside a major shopping mall as a market tester. Our main focus will be serving high-quality food at a great value. COMPANY SUMMARY What is FRHANP Fries? FRHANP Fries sells  foodie fries in a cone  with a  choice of paste. We use the concept of Belgian Fries, where the fries are all made from fresh potatoes and fried twice. Our outlet also provides excellent and friendly customer service to support the ambience of fun, energetic and youthful lifestyle.   Youthful and fresh surroundings We will imitate  successful establishments, such as Jamba Juice and Starbucks, which represent the majority of our core target market, between 18 to 35 years of age. Our store will feature display cooking of our featured Fries from cutting to frying. Our customers will also be able to read our in-house brochures in regards to all knowledge about Fries and our featured sauces as well as other products like burgers and shakes. Our store will be decorated with fast food setting, such as a bright counter and display menu on the wall. Quality Food Each  store will  offer nothing but freshly fried Belgian fries, sandwiches, Burgers, Shakes and variety of unique blend sauces, all served with old-fashioned home-style care. Open Everyday Our store is open everyday from 10 am to 9 pm. Variety, variety, variety A different selection of burgers and sandwiches will be featured every three months and we will also change our Indian soda flavors and shakes to accompany our fries. Start-up Summary The retail outlet will be rented at one of the target location shopping malls. Our preference is Space A, for the main reason of reaching larger traffic. Startup requirements will be financed through owner investments. http://www.bplans.com/fast_food_restaurant_business_plan/images/3ea7e45235fa4bd5ad6f924765b00e74.png Start-up Requirements Start-up Expenses Rs. Kitchen and Fixtures 1144800 Furniture and Interior 874500 Legal 159000 Rent 795000 Packaging and Stationary 450500 Contingencies 222600 Total Start-up Expenses 3646400 Start-up Assets 0 Cash Required 2650000 Other Current Assets 0 Long-term Assets 0 Total Assets 2650000 Total Requirements 6296400 Products We want to focus only on selling fries. Alcoholic drinks will not be sold in our outlet, as FRHANP Fries promotes a healthy and positive Philippino lifestyle. Instead, we will offer Idian Soda and Sandwiches  to complement the fries. The dips for Belgian style fries can also be served with sandwiches, they  are available in more than 20 flavors: Pesto Mayo Traditional Sambal Satay pulp Korean BBQ Teriyaki pulp Hot Chili pulp Thai Chili Ketchup Garlic Dip Creamy Wasabi Mayo Roasted Pepper Mayo Lava Cheese Black Pepper pulp Curry Ketchup Barbecue Jalapeno Ketchup Caribbean Islands Competitive Comparison FARHANP Fries has several advantages over its leading competitors: We expect a high degree of enthusiasm and offer a fun store with friendly staff that reflects the companys youthful and energetic culture. Supporting merchandise items that support the companys brand building. Our fried potato is made 100% fresh, compared to most fast food outlets that use frozen fries. Our dipping pulp is also made fresh without preservatives. Our innovative packaging will be more entertaining than our competitors. Company Clean Value Merchandising Hang Out Simple Fresh Cool Pop Culture FAHANP yes yes yes yes yes Yes yes yes McDonalds Yes Yes Yes Yes Yes No Yes Yes KFC Yes Yes No Yes No No Yes No SubWay Yes Yes Yes No Yes Yes No No Sales Literature FARHANP Fries will use advertising and sales programs to get the word out to customers. 1500 color brochures to be distributed throughout destination shopping mall and facilities: in-store, cinemas, area eateries, information during the grand opening. Half page magazine reviews in Philippiness lifestyle magazines that advertise the presence of the outlet. Sourcing Fresh potatoes will be delivered weekly by our distributor directly from the India . We also have an agreement with  Company to exclusively manufacture our Shakes and signature sauces. Future Products For now, we will focus on selling fries and signature shakes, burgers and sauces. However, as we grow further, we will add new categories to our menu, such as Belgian Sandwiches and Buffalo wings. In the future, our growth strategy will be offering the franchise of our brand to food entrepreneurs in the Philippine region. Value Meal Sales of FRHANP Fries will not only generated from the selling of its famous Belgian Fries, but also will be generated by the conception of an innovative package menu called the value meal. It primarily consists of a combination of our featured Belgian Fries, sandwiches and Indian soda at greater value than selling at individual items. Further customization could be done by selling a bigger size of fries called Uber FRHANP to attract price sensitive customers. Market Analysis Summary Consumer expenditures for fast food in Philippines rise during the end of the year 2012, followed by the recovery of Philippiness economy. The increasing number of new establishments such as fast food franchises, fancy restaurants and foodie bakeries around Philippines has shown a significant growth in this sector. Food spending is around 56% of total consumer expenditures in Philippines, and consumer  spending on leisure and recreation made up of 13% of total consumer spending. A  much broader appeal exists for weekend slots because those are the days when most of our core target market enjoys the mall going activities. Age   Youngsters, single, currently enrolled in college and high school. Family unit   We will also appeal to families (young families) with children. Gender   We will target both sexes, with a slight skew for males due to their lower attention  to dietary concerns. Income   We will appeal to the medium income individuals and to all in the lower medium income bracket. According to a recent public survey of people 15 45 years old, 80% of those interviewed like fast food. 90% of them like fast food on a regular basis, and 10% of them claimed that they like fast food very much, or love fast food. The survey also provided the following particular reasons for the increasing popularity of fast food: People have 52 weekends and three long holidays a year. Most of Philipino love to window shop, and when they do strolling around the shopping district, they need a quick bite to accommodate their activities. White-collar workers in offices have stopped bring lunch, and enjoy chicken, hamburger, pizza or other fast food joints in the vicinity. Parents give more money to kids and students to buy lunch. Fast food is naturally their first choice, because of the brand building effort that heavily targets their age group. Eating out still remains as Philippinos common habit of life. They do not perceive fast food is a luxury,  and they enjoy it by bringing their family, especially if they have smaller kids, in the environment of the western-style fast food outlets. Marketing Strategy Our strategy is based on serving our markets well. We will start our first outlet as a market tester that could become a model of the expanding number of outlets in the future. Concentration will be on maintaining quality and establishing a strong identity in the local market. A combination of local media and local store marketing programs will be utilized at each location. Local store marketing is most effective, followed by print advertising. As soon as a concentration of stores is established in a market, then broader media will be explored. By providing a fun and energetic environment, with unbeatable quality at an acceptable price in a clean and friendly outlet, we will be the talk of the town. Therefore, the execution of our concept is the most critical element of our plan. Pricing Strategy Our pricing strategy is positioned as generic, meaning that 200 INR is the average consumer spending for a snack or light lunch in Philippines. Leveraging the volume of fries, Indian Soda, Sandwiches, Burgers and signature style sauces to be sold, we are serving the majority of Philippino. Management Summary The initial management team depends on the founders, with little back-up. As we grow, we will take on additional help in certain key areas. Part of our basic philosophy will be able to run our executive management as a knowledge sharing fellowship. We will not add additional overhead until absolutely necessary. This will mean that the initial staff support team will have to work extra. By doing this, we will keep our overhead as low as possible, allowing us to adequately staff our outlets. This will also allow us and future business partners to recoup investments as quickly as possible and enjoy a higher return. At present time, FRHANP Fries is being owned by its 6 founders. Management Team FRHANP Fries is currently the creative idea of its six founders. As the company is small in nature, it only requires a simple organizational structure. Implementation of this organization form calls for all four individuals to make all major management decisions in addition to monitoring all other business activities. As we expand into multiple locations, each location will have a primary site manager. Organizational Structure Future organizational structure will include a director of store operations when the store locations exceed four units. We hope that this individual will come out of the ranks of our stores management. This will provide a supervisory level between the executive level and the store management level. Possible positions might be added at a later date include marketing manager, purchasing manager, controller, human resources, RD and administrative support team. Personnel Plan Our initial employees will  include two  cashiers, two cooks and two bike boys per location, with one of each on the premises during open hours. This is considered an ideal personnel number for a food outlet the size of our own. Each employee will work for 38-40 hours per week. Personnel Plan (Approx.) Personnel plan Year-1 Site manager 0 cashiers 1,90,800 Cook 1,52,640 Bus boy 1,24,020 Total people 12 Total payroll 4,67,460 Start-up Funding Currently, the company is owned by the original 6 founders, who each will contribute Rs.30,60,000 for the same amount of share, 25%. This will more than cover start-up requirements, and provide the business with a cash pillow to use for expansion over the first year. Start-up Funding Start-up Expenses to Fund 36,46,400 Rs. Start-up Assets to Fund 26,50,000 Total Funding Required 62,96,400 Assets Non-cash Assets from Start-up 15,90,000 Cash Requirements from Start-up 26,50,000 Cash Balance on Starting Date 37,53,600 Total Assets 79,93,600 Liabilities and Capital Liabilities Current Borrowing 0 Long-term Liabilities 0 Accounts Payable (Outstanding Bills) 0 Other Current Liabilities (interest-free) 0 Total Liabilities 0 Capital Total Planned Investment 42,40,000 Loss at Start-up (Start-up Expenses) (36,56,400) Total Capital 1,83,60,000 Total Capital and Liabilities 37,53,600 Total Funding 44,00,000 Projected Profit and Loss As the Profit and Loss shows,  FRHANP Fries will run at a profit or loss for the first year, using up some of the cash reserves initially invested by the founders. As sales increase, we will expand into new locations to aggressively spread brand recognition. This increase in visibility will allow us to take up less expensive locations off of Orchard Road, while maintaining our flagship operation, the first store, in a  prime spot. http://www.bplans.com/fast_food_restaurant_business_plan/images/ae0e382ef4e34aa6b836c9db8ae7becb.png We recommend using Business Plan Pro as the easiest way to create graphs for your own business plan. Year-1 (Rs.) Sales 1,47,95,639 Direct Cost of Sales 32,83,721 Other Costs of Sales 0 Total Cost of Sales 32,83,721 Gross Margin 1,15,11,971 Gross Margin % 77.81% Expenses Payroll 46,74,600 Marketing/Promotion 5,30,000 Depreciation 0 Rent 92,22,000 Utilities 1,35,150 New location setup 13,25,000 Total Operating Expenses 1,58,86,750 Expenses Profit Before Interest and Taxes (4374779) EBITDA (4374779) Taxes Incurred 0 Net Profit (4374779) Net Profit/Sales -29.57% Projected Cash Flow The following chart and table show the Projected Cash Flow for FRHANP Fries. http://www.bplans.com/fast_food_restaurant_business_plan/images/bb9ce2d1db1244898fee2612c6fa41d6.png Year-1 (Rs.) Cash Received Cash from Operations Cash Sales 14,795,639 Subtotal Cash from Operations 14,795,639 Additional Cash Received Sales Tax, VAT, HST/GST Received 0 New Current Borrowing 0 New Other Liabilities (interest-free) 0 New Long-term Liabilities 0 Sales of Other Current Assets 0 Sales of Long-term Assets 0 New Investment Received Subtotal Cash Received 14,795,639 Expenditures Year-1 Expenditures from Operations Cash Spending 4,674,600 Bill Payments 12,946,045 Subtotal Spent on Operations 17,620,645 Additional Cash Spent Sales Tax, VAT, HST/GST Paid Out 0 Principal Repayment of Current Borrowing 0 Other Liabilities Principal Repayment 0 Long-term Liabilities Principal Repayment 0 Purchase Other Current Assets 0 Purchase Long-term Assets 0 Dividends 0 Subtotal Cash Spent 17,620,645 Net Cash Flow (2,824,953) Cash Balance 35,928,647 Projected Balance Sheet FRHANPs projected company balance sheet follows. Assets Year 1 (Rs.) Current Assets Cash 35,928,647 Other Current Assets 0 Total Current Assets 35,928,647 Long-term Assets Long-term Assets 0 Accumulated Depreciation 0 Total Long-term Assets 0 Total Assets 35,928,647 Liabilities and Capital Current Liabilities Accounts Payable 1,549,826 Current Borrowing 0 Other Current Liabilities Subtotal Current Liabilities 1,549,826 Long-term Liabilities 0 Total Liabilities 1,549,826 Paid-in Capital 42,400,00 Retained Earnings (36,46,400) Earnings (4,374,779) Total Capital 34,378,821 Total Liabilities and Capital 35,928,647 Net Worth 34,378,821

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Moving forward, strategies to enhance participation have been established by researchers to address the prominent needs of women participating in clinical trials.5 There is a need to understand special populations, their culture and past experiences within the healthcare community. Fears and mistrust usually are found to contrive from culture barriers and negative past experiences. Secondly, the establishment of community partnerships provides for effective communication. Strategies to link with communities must be based on the existing relationships between investigators and the communities to which participants are sought. A reconceptualization of the research process for underrepresented participants is necessary.5 Women with negative views towards the participation in research need to perceive involvement in clinical trials as a method for advancing women’s health. Promotion of research through existing relationships with leaders of the community and investigators creates a method of effective trust in the recruitment of participants from the community. Some research institutions have even drafted guidelines for the development and implementation of clinical trials for specific underrepresented communities. The guidelines promote active engagement of community partners in the study design and protocol of the study. Allowing community partners to have influence in the direction of the project to ensure original goals are adhered to appropriately. Highlighting the concept of research projects should be to benefit the community and community members should be involved in the interpretation of data. For the future, continuation of partnerships between community members and researchers after the project is completed is highly reco... ...through involvement in clinical studies. Ethical principles and guidelines must be unambiguous and help increase the advancement of women’s health through clinical trials not impede. Finally, efforts to acquire more information about women to improve women’s health will only result in dismay without strong ethical principles implemented for protection. Thus the establishment of ethical principles, by the support of the FDA and other organizations, will aid in improving the overall process of advancing women’s health by eliminating unethical events involving women and providing guidelines for the design of clinical trials specific to women. There is much to accomplish for the advancements in women’s health in the future, but new breakthroughs in science and innovations lie in the future with the identification of ethical challenges and the discovery of new solutions.

Essay Put yourself in the role of Detective Garrison Essay

Put yourself in the role of Detective Garrison. You must now write a report explaining what Renee might have said with regard to the above questions. You should use all of your knowledge about blood pressure and the information from this case to explain each of the following aspects of blood pressure and discuss their relation to the above questions. Describe the role of the nervous system, adrenal glands, kidneys and pituitary as appropriate to the relation of each of the seven factors listed below: 1. Peripheral resistance 2. Heart rate 3. Venous return 4. Stroke volume 5. Cardiac output 6. End systolic and diastolic2. What were the specifi c eff ects of the Lasix, hot water, and alcohol on the couple’s blood pressure? 3. What could the body have done to reverse the decreasing blood pressure, if it had been possible? 4. Identify several procedures that might have helped save the couple if they had been found unconscious but still above water and alive. Essay Put yourself in the role of Detective Garrison. You must now write a report explaining what Renee might have said with regard to the above questions. You should use all of your knowledge about blood pressure and the information from this case to explain each of the following aspects of blood pressure and discuss their relation to the above questions. Describe the role of the nervous system, adrenal glands, kidneys and pituitary as appropriate to the relation of each of the seven factors listed below: 1. Peripheral resistance 2. Heart rate 3. Venous return 4. Stroke volume 5. Cardiac output 6. End systolic and diastolic2. What were the specifi c eff ects of the Lasix, hot water, and alcohol on the couple’s blood pressure? 3. What could the body have done to reverse the decreasing blood pressure, if it had been possible? 4. Identify several procedures that might have helped save the couple if they had been found unconscious but still above water and alive. Essay Put yourself in the role of Detective Garrison. You must now write a report explaining what Renee might have said with regard to the above questions. You should use all of your knowledge about blood pressure and the information from this case to explain each of the following aspects of blood pressure and discuss their relation to the above questions. Describe the role of the nervous system, adrenal glands, kidneys and pituitary as appropriate to the relation of each of the seven factors listed below: 1. Peripheral resistance 2. Heart rate 3. Venous return 4. Stroke volume 5. Cardiac output 6. End systolic and diastolic2. What were the specifi c eff ects of the Lasix, hot water, and alcohol on the couple’s blood pressure? 3. What could the body have done to reverse the decreasing blood pressure, if it had been possible? 4. Identify several procedures that might have helped save the couple if they had been found unconscious but still above water and alive. Essay Put yourself in the role of Detective Garrison. You must now write a report explaining what Renee might have said with regard to the above questions. You should use all of your knowledge about blood pressure and the information from this case to explain each of the following aspects of blood pressure and discuss their relation to the above questions. Describe the role of the nervous system, adrenal glands, kidneys and pituitary as appropriate to the relation of each of the seven factors listed below: 1. Peripheral resistance 2. Heart rate 3. Venous return 4. Stroke volume 5. Cardiac output 6. End systolic and diastolic

Western Movie Stagecoach and The Good, The Bad and The Ugly

Western Movie Stagecoach and The Good, The Bad and The Ugly Introduction Western movies are a genre of the film production in America. They mostly capture the unrefined America between its civilization and traditions. They are filmed on basis of war, discovery, personal journeys and romance. They are the oldest and most flexible genre of films (Howard, 1996).Advertising We will write a custom essay sample on Western Movie: Stagecoach and The Good, The Bad and The Ugly specifically for you for only $16.05 $11/page Learn More Evolution of the western movies over time The early 20th century films: Stagecoach The film ‘Stagecoach’ is an American Western movie produced in 1939. It was directed by John Ford while the screenplay was written by Dudley Nicholas and Ben Hecht. The screenplay was written based on a short story called ‘The Stage to Lordsburg’ by Ernest Haycox. The Ford Corporation bought the story’s rights soon after it was published in a magazine. The short story has been famili arized with another short story titled â€Å"The Outcasts of Poker Flat† authored by Bret Harte in 1892 (Howard 4). The movie was made at a time when the current popular culture and genre was the major source of motivation and influence on movie production. Ford had in the earlier 1900s made many Western movies that had not made it big. This prompted him to move on to other genres where he worked for over a decade, only for him to return to the Western movies with a new movie, Stagecoach. By then, Western Movies were commonly known as talkies or talking pictures and had stopped selling with audiences finding them irrelevant. Given that, Ford found it hard to get a producer to work on Stagecoach, because they claimed that Western had now become low budget, and were even more unwilling because Ford was going to use an unpopular person as a major cast (Howard 9). One producer however eventually agreed to fund The Stagecoach film that has come to be referred as the film that brou ght a comeback for the American Western films and where actors were finally blended with the genre. The film is simple in all its aspects and formal. The movie lacks clarity on main characters and instead equal attention is given to all the casts. This is attributed to Ford’s intention to equalize the society in some way at a time when there was a nationwide financial crisis that the government was trying to put under control (Howard 11). He has presented the prostitute with a big heart and the wayward escapee from jail that reformed to a good man.Advertising Looking for essay on art and design? Let's see if we can help you! Get your first paper with 15% OFF Learn More On the other hand the people viewed as good from the society’s perspective like the alcoholic doctor and the banker who is a thief are exposed. Ford just like the movies of its age would command has represented a typical community in his cast of the Stagecoach film. The movie is i n black and white where he has adapted some real-life thrilling and dangerous scenes perhaps because technology in film making was still budding. The sequence of the story and the characters unfold almost immediately and most of the actors overact, perhaps because overacting was the trend at that time. While Dallas was a prostitute it has only been insinuated, as times would not allow for her to out rightly be referred to as so. People were conserved then and anything that came across as vulgar or obscene was unacceptable (Howard 13). The Stagecoach movie has been referred to as the most influential Western movie and has been preserved by the United States. More credit is due to Ford for having taken the first picture of Uttah with the grey skyline and unpaved roads at the border of Arizona. Post World war Movies: The High Noon High Noon is an American Western film that was directed by Fred Zinnemann in 1952 with Foreman as the scriptwriter (Roberts 5). The film has a simple plot wi th a twist of turns here and there. Essentially, it tells the story of a Marshall who resolves to face a convict he had earlier brought to book when he returns to town to revenge by killing him. The story takes the audience through a prolonged storyline that lacks content. This is well depicted when the Marshall goes all around the town asking the local people to help him face their enemy, even in the church that takes a big chunk of time of the movie. Most of them are unwilling to help, with others even wishing him dead. One man however supports his idea but is too old and advises him to flee. Most of his other friends even desert him perhaps because of the fear of the non communist rules that were there at that time in America (Roberts 12). One of Foreman’s comrade pointed out that there were similarities between his outline and the short story The Tin Star authored by John W. Cunningham which prompted Foreman to buy the rights to the story so that he would proceed to make the film. Unlike Stagecoach, Highnoon screenplay intertwines several stories with an emergence of the good and the bad theme. More money has also been invested in it but so are the profits higher (Roberts 7). By this time, the movie production industry is seen to have evolved from simplistic backgrounds like a representation of a community to more real-time issues like politics.Advertising We will write a custom essay sample on Western Movie: Stagecoach and The Good, The Bad and The Ugly specifically for you for only $16.05 $11/page Learn More From the script writer, the story represents aggression in America that is told in the movie at the most appropriate time. This is true given the movie was produced during the Korean War and this would land the director on the wrong side of the law which would lead to his blacklisting. The film inclines more into a moral agenda and the audience can actually feel the fear and tension with the characters. Above that the audience is able to link their social beliefs or lack of them to the movie. For example, the Soviet Union claimed that the film upholds individuality while others said there was nothing Western about it. The movie lacks a good build up that culminates to a rather confused ending. It has too much flare but nothing comes out of it, as the action packed story does not deserve such a low tone ending (Roberts 4). Late 20th century films: The Good, the bad and the ugly The Good, the Bad and the Ugly is a Western epic that was shot in 1966 and directed by Sergio Leone. Since its origin was Spanish and Italian, critics began to refer to it as the epic Spaghetti Western as a way of demeaning the crew (Thompson 23). It is a story about a stolen cashbox containing $200,000 in gold that sends two criminals and one stranger searching. Their search is not a smooth road given the gunfights, people being hanged, and the camps in the midst of the American Civil War. It is a more realistic film that still has the morality theme but now in a more practical way. The story is built upon the concept Leone wanted to depict that is the severity of war and that it is not necessary in the first place. He says that in war, only the bad things are told while the good ones are tacked away. This is clearly shown in the movie, that evil pays but only in the short run, while doing good does not always pay. The movie has numerous casts some who are supporting cast, while most are extras. The Spanish government supported them even giving their own army, but this was simply because their work was Western and not Spaniard. Either way we begin to see the government contributing positively to film production. In the film, the cinematographer paid more attention to lighting, and Leone brought in music that characterized the mood of various scenes and episodes. The film is also dramatic where it needs to be and more time was spent in writing and shooting it than in the Stagecoach and Highnoon. Whil e the film was a success, the crew worked very hard to make it a success while the cast risked their lives numerous times because even explosives were used. The other great limitation of the film was the poor synchronization due to use of synchronized sound. The level of English is also poor, with some critics saying the director new very little English himself and that he concentrated more on action than dialogue.Advertising Looking for essay on art and design? Let's see if we can help you! Get your first paper with 15% OFF Learn More The reason why Leone recorded all the dialogue after acting is not clear. The making of this film brought a new beginning to Western filming. With this movie, we could say that it was a ground breaking achievement where life was completely engraved in movie production. While the movie is fairly long it is detailed and brings out the essence of suspense. The director is able to unmask the real personalities of the cast in a twisted and unpredictable manner which brings the message closer home that people are not what you see. The movie is able to interact with the audience through emotions and associate with a world that is not familiar. Perhaps because of the time setting, the movie has been rated as adult material. This movie brought an era where movies would be classified as adult content depending on the scenes and script. It involves scenes of killing and swearing, something that would not have been acceptable to earlier societies. Immorality like greed, prostitution and jealous y is put more open. The film seems to lean on the notion that denouncing evil over good is more of a cowardice act than a noble one. The movie would form a basis for all the epics that came. It has been referred as the best directed film of the last century and the greatest achievement in the history of cinema. Evidence of Historical consistency in the evolution of western movies From the review of the three movies, Western movies are based on underlying as well as emerging issues in the western world. For example war, romance and personal journeys with form an integral part of the Western films. Their context is also drawn from ancient and tradition themes like epic. These include train and horse journeys, railway development and transport, human conflict and war. Indeed the Western movies tell a story of the West and how far they have come. It is also a way of expression for the people and gives them a sense of belonging and pride. The making of Western movies is influenced by the social factors and market demands. All Western movies breakthroughs have been made possible in extreme adversity. While Western movies have been associated with America for a long time, that is not entirely true. The Good the Bad and the Ugly is based on a European culture. While the Western movies are associated with war, conflict and non-communism, the Stagecoach defies it. It is more communal, with people willing to help one another, and the real personalities behind people unmasked. Conclusion An analysis of the three films provides an insight into the evolution of the western films. In particular, it indicates high degree of western culture. One of the main aspects of this culture is the tendency to reflect on the current issues, especially the issues facing the western world. The culture seems to concentrate on political, social, economic and cultural issues facing the western societies at a given time. War is evidently one of the main issues that American film culture has us ed to portray the popular culture. America’s involvement in various wars in other parts of the world is evidently reflected in films. For instance, the Vietnam War has been one of the major topics reflected in movies. Evidently, the films mostly capture the unrefined America between its civilization and traditions. They are filmed on basis of war, discovery, personal journeys and romance. They are the oldest and most flexible genre of films (Howard, 1996). Howard, Hughes. Stagecoach to Tombstone. Chicago: Chicago University Press, 1996. Print. Roberts, Nova. Highnoon. Chicago: Chicago University Press, 1997. Print. Thompson, William. The Good, the Bad and the Ugly. New York: Chapman, 2000. Print.

Recommendation for a web server software package

Recommendation for a web server software package Web pages have transformed from the traditional collection of products and services on a site, to a more specific content for the clients. Random Walk Shoes targets a big audience of customers. Therefore, it requires web server software that enables it to serve the big audience of clients. Such software provides dynamic pages which allow the clients to search for the information they require by simply typing hints or a clicking the mouse. In this case, the web site is customized to provide web page files effectively.Advertising We will write a custom case study sample on Recommendation for a web server software package specifically for you for only $16.05 $11/page Learn More Client Script Writing Software This software is controlled by the actions of the client. The change in the information displayed on the web page is solely determined by the client’s commands. It is convenient for clients because, it gives them the opportunity to access the informa tion they want at their own convenience. However, the clients may not learn of other pages available and explore the diverse products and services available. They may end up accessing only what they are interested in. On such occasions, the company misses the opportunity to introduce other products and services to the clients. Server Side Script Writing Software Server side script writing software runs in response to the specific information relayed by a web client. When clients search for a particular piece of information, they get a wide range of information that allows them to choose what best suits them. It means that the client is likely to learn of other products and services which may not have been pre-conceived. Such website software acts as a selling tool for the organization, informing the targeted audience of the value that comes with the purchase of such products. However, this form of software greatly controls the kind of content that clients can access. This may disc ourage clients who are specific and want to learn of a particular product only. When the software offers a wide range of product designs for the clients, they may feel that they are delayed from accessing the services. This is not convenient to clients who are particular in the choice of the information that they want. Recommendation Random Walk Shoes expects 3,000 clients to open at least 23 pages in a given session. This indicates that the clients will share the servers IP address. For this to work effectively, virtual server will be used to facilitate the use of multiple domain names while referring to one single web server. Server side scripting software is the most convenient for Random Walk Shoes. It will represent the company to the clients. When clients have adequate product knowledge, they have the confidence to purchase such products. Given that the organization’s products will be new in the market, clients may not be specific of what they want. They are likely to visit the website to get information at random. Server side scripting will provide more information and this will interest the clients to explore and learn more about the products. Advertising Looking for case study on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Through this website, the organization will grant its clients flexible offers which will in turn translate into sales. Clients will feel secure when visiting the website; this promises a greater audience in the future. Unlike the client script writing software which offers just what the client wants; server side script software will serve Random Walk Shoes’ clients better.

Free Essays on Gender Bias in the Courtroom

Although there have been many changes in our society concerning discrimination against one’s gender, there is still one area that has yet to change. If we take a man and a woman convicted of the same crime, it is very likely that the man will receive a more callous sentence. Since the beginning of the colonial era, 20,000 people have been lawfully executed in America, but only 400 of them have been women, including 27 who were found guilty of witchcraft. In the 23 years since the Supreme Court reinstated capital punishment, 5,569 total death sentences have been given out by courts, 112 to women. Of these 112, only one has been executed, compared with 301 men. Leigh Beinen, a Northwestern University law professor who studies the gender bias in capital cases nationwide, thinks the reason so few women face execution has to do with the symbolism that's central to the death penalty. She said, â€Å"Capital punishment is about portraying people as devils, but women are usuall y seen as less threatening." In 1977, Guinevere Garcia murdered her daughter, and later received a 10-year sentence for the killing. Four months after her release, she killed her husband during a robbery attempt. This time, the court imposed the death penalty. Garcia had refused to appeal her sentence, and opposed efforts to save her. Death penalty opponents turned to Illinois Gov. Jim Edgar who as a state legislator, voted to restore the death penalty. The facts of the case swayed his opinion and just hours before the scheduled execution, Edgar commuted Garcia's sentence to life without parole, his first such act in more than five years in office. Juries and judges tend to find more justifying factors in capital cases involving women than in ones involving men, Beinen explains. Women who kill abusive spouses, for example, are often seen as victims. Women are more likely to kill someone they know without any premeditation, which is considered less serious th... Free Essays on Gender Bias in the Courtroom Free Essays on Gender Bias in the Courtroom Although there have been many changes in our society concerning discrimination against one’s gender, there is still one area that has yet to change. If we take a man and a woman convicted of the same crime, it is very likely that the man will receive a more callous sentence. Since the beginning of the colonial era, 20,000 people have been lawfully executed in America, but only 400 of them have been women, including 27 who were found guilty of witchcraft. In the 23 years since the Supreme Court reinstated capital punishment, 5,569 total death sentences have been given out by courts, 112 to women. Of these 112, only one has been executed, compared with 301 men. Leigh Beinen, a Northwestern University law professor who studies the gender bias in capital cases nationwide, thinks the reason so few women face execution has to do with the symbolism that's central to the death penalty. She said, â€Å"Capital punishment is about portraying people as devils, but women are usuall y seen as less threatening." In 1977, Guinevere Garcia murdered her daughter, and later received a 10-year sentence for the killing. Four months after her release, she killed her husband during a robbery attempt. This time, the court imposed the death penalty. Garcia had refused to appeal her sentence, and opposed efforts to save her. Death penalty opponents turned to Illinois Gov. Jim Edgar who as a state legislator, voted to restore the death penalty. The facts of the case swayed his opinion and just hours before the scheduled execution, Edgar commuted Garcia's sentence to life without parole, his first such act in more than five years in office. Juries and judges tend to find more justifying factors in capital cases involving women than in ones involving men, Beinen explains. Women who kill abusive spouses, for example, are often seen as victims. Women are more likely to kill someone they know without any premeditation, which is considered less serious th...

Psychological Issue Summary Term Paper Example | Topics and Well Written Essays - 250 words

Psychological Issue Summary - Term Paper Example Irrational thoughts cause depression just as much as depression causes irrational thoughts. I would have a bipolar sufferer talk me through some of the things going through their heads and then suggest that they step into the role of devil's advocate for a moment and provide a counter view to what they perceive. I would use the four column approach to try to indicate to the patient that, no matter what the objective situation, they become depressed and suggest that it is their own thoughts and perceptions that are misleading them. I would then proceed to use behavioral therapy in that vein suggested by the work we did in the cognitive section. I would have them practice behaviors that they typically do when depressed, then work on making those behaviors extinct and replacing them with healthy behaviors. For example: I would have them walk through calling a friend to talk. Finally, it seems that most of the reasons people are depressed are interpersonal. Friends are distant or unfair or non-existent, one isn't dating or is having a bad relationship, one's boss is arbitrary, etc. Worse, there comes to be a cyclical pattern where someone who is depressed alienates people who are optimistic, making a wind tunnel effect and reducing their social circle.

The Use of Alcohol Rub in Preventing Infection Essay

The Use of Alcohol Rub in Preventing Infection - Essay Example According to Bloom, Fischer & Orme(2009) the ideology is derived from the ethical principle that is required by the clients for the most effective and possible interventions. For evidence based practice, typically, they use reviews of research on intervention effectiveness and then critically assess the reviews on the bases of validity and utility of practice. According to Children’s Workforce Development Council (2011), evidence based practice is a combination of the best external research and practitioner expertise and evaluation that is based on the evidence. I have found that evidence based practice is a way to update knowledge; essentially it can be used in different scenarios. As pointed out by McEwen and Wills (2002), evidence based nursing will fill the gap of research, theory and practice. According to him, it de-emphasizes isolated, rituals and unsystematic clinical experiences and traditions as the basis of practice. Therefore, once a nurse starts opting for evidenc e based practice, they come to know different ways through which they can use the experience of other practitioners (Cluett 2006). This is one of the basic reasons why, as an adult nurse, I prefer evidence based practice. Evidence Based Practice in Nursing: Evidence based practice, help the nurses tend to stay updated on the new discoveries (Beyea & Slattery, 2006).In my experience, I have noticed that as the nurses are sure that their decisions are based on valid information, the confidence in their practice increases, and their decisions power is increased. As cited in Barker J (2010), Pearson et al. (2008) identifies that a nurse is expected to understand the quality of evidence that is... The essay discusses three types of evidences: Systematic review is different from traditional literature review. Systematic review is a way to collect the evidence. In this method, the findings of all methodologically sound studies are summarized. The process reviews can help the practitioners to keep abreast of the medical literature. It involves the application of scientific strategies. In the nutshell, Cochrane Collaboration summaries that a systematic review is a high level overview of primary research on a particular research question that tries to identify, select, synthesize and appraise all high quality research evidence relevant to that question in order to answer it. I believe, when such a form of research is used in nursing, the decision making regarding health and the ratio to get benefits increases. In order to find that alcohol rub helps in preventing the spread of infection, different studies in this area can be reviewed. Through this, particular circumstances can be k nown in which alcoholic hand rubs must be used, and instances where it must not be made use of. Randomised controlled trails help to determine whether a cause-effect relationship exists between treatment and outcome, and to assess the cost effectiveness of a treatment. It is used to examine the effect of interventions on particular outcomes such as death or the recurrence of disease. Some consider randomizing controlled trials as the best research design. Therefore it is considered to be the most powerful type of experimental research.

Social Media and Employment Research Paper Example | Topics and Well Written Essays - 2250 words

Social Media and Employment - Research Paper Example Instead of using social networks as a mere communication channel, people started to exploit it in different ways. For example, employers are using social networks nowadays, to identify potential candidates for the vacancies in their organizations. Recruitment through social networks is the cheapest and quickest way of filling vacancies in an organization. This paper analyses various ways through which social networks can be used for the recruitment process and also the advantages and disadvantages in using social networks for the recruitment process. Definition: Social Networking â€Å"Social networking is the grouping of individuals into specific groups, like small rural communities or a neighborhood subdivision. When it comes to online social networking, websites are commonly used. These websites are known as social sites†(What is social networking, 2011). Social sites help to build an online community in the virtual world to function like a social community in the real worl d. Online community can accommodate people from distant parts of the world irrespective of their cast, age, race, gender or religion. Background: Social Networking & Employment Just like alcohol or drug addiction, social media or social networking is a kind of addiction to most of the people in the current generation. Majority of the people who know something about computers and internet may have accounts in social media networks to communicate with their friends and relatives and also to express their views to the external world. The capabilities or potentials of social media networks are increasing day by day. Earlier, people used it for sharing photos, videos, music and opinions; however at present social media networks have been used for many other purposes. For example, leaders of the ongoing struggle against corruption in India have used social media networks such as Twitter and Facebook extensively to gather support for their agitations against corruption. Identification of t alents or recruitment process is another area in which social networks started to show its potentials. Since people reveal their qualifications and experiences in their profile, it is easy for the employers to search through databases of social networks and identify the talents they are looking for. Since social networks provide a platform for people to express themselves or to express their views, employers can easily identify whether a person is suitable or not for their organization. Even though social networks provide immense advantages both to the employers and the job seekers, employers may face lot of disadvantages also while using social networks for recruitment purposes. It is not necessary that people always provide details about their actual qualifications and experiences in their profile in social networks. In many cases, people provide exaggerated claims about their qualifications and experiences in their social network profiles in order to attract others and the employ ers may not get the actual information about a person while using social networks for recruitment process. Some of the social websites like LinkedIn provides not only the facility to put the user’s resume online, but also it helps the employers the facilities to communicate effectively with the job seekers. Employers can use these facilities effectively to identify talents. According to Lindow (2011), â€Å"LinkedIn can be a good place to start, because what LinkedIn has done is given people the permission to put their resume online,†

Operations Decision Essay Example | Topics and Well Written Essays - 750 words - 1

Operations Decision - Essay Example The business has of late been working under pressure due to the warning given by the state concerning the fictitious businesses operating in the country that they will all be shut down. However, the main worry of this business is how to maximize profits at the lowest cost possible (Gee, 2006). Environmental scanning means possession and usage of data about events, blueprints, trends, and associations inside an institution’s internal and outside environment. It assists the mangers make conclusions on the prospect path of the company. Scanning should establish the risks and opportunities prevalent in the environment. In strategy invention, an institution should take advantage of the opportunities and reduce the risks. A risk of an institution can be an opportunity for the other. Internal breakdown of the environment is the initial step of environmental scanning. Institutions must observe the internal institutional environment, which constitutes worker association with different workers, worker association with management, manager association with different managers, and management association with shareholders, availability of natural resources, brand sensitivity, institutional culture, major personnel, operational capacity, among many more. In addition, debates, interviews, and explorations can be applied to evaluate the internal environment. Breakdown of internal environment assists in establishing powers and weaknesses of an institution (Cross & Miller, 2009). An enterprise becomes further competitive, and there exist sudden reforms in the external environment, data from the outside environment brings vital factors to the efficiency of long-term arrangements. Since the environment is changing, it becomes important to establish the competitor’s steps and deeds. Institutions have as well to update the key competencies and interior environment as per outside environment. Environmental factors are infinite, thus institution must be lively and vigilan t to admit and regulate to the environmental reforms. The external factors will very much influence the decision-making and the plant operations than the internal operations. This is because they mainly contribute to the existence and progression of the organization. If the competition in the market is stiff for the business, then there will be no other option other than to close. The level of advancement in the business, market tastes and preferences, competition; the external environment, and so forth determines the viability of an enterprise. They lead the managers in making decisions. Low technology level in a computer business will mean production of outdated items thus the business might close; if the products produced lack customer tastes and preferences, they will get damaged and depreciate in the store (Agtarap-San, 2007). The company consisting of 100 workers and producing 6,000 computers per month, this means each worker per day produces: 6000/20= 300 computers are produc ed per day Each worker= 300/100= 3 computers per day. The daily wage per worker is $70, thus the total salary for the employees= $70x100= $7,000 per day. The total salary per month is $7,000x20= $140,000 Total sales = 6,000x $32= $192,000 Total production cost= $140,000+ $2,000= $142, 000+ X (fixed cost) X (Fixed costs) = $192,000- $142,000= $50,000+y (to make the production cost exceed the revenue) The business at this point is making losses. Total marginal cost= $30x1= $30 In the above situation,

Commuication and Culture Case Study Example | Topics and Well Written Essays - 500 words

Commuication and Culture - Case Study Example Racial abuse is a serious offence and should be dealt with serious punishments. The Blacks were known not only for their physical strength but also for their inventive methods in labor department, and were always successful in whatever the field they had chosen. Blacks were seen as enemies in many societies. During the civil war in US it seemed as perfect situation for those people who always hated the Blacks and used their forces to suppress them. The war has witnessed most of the Blacks being brutally murdered and thrown out of their respective homes. The White forces had committed many atrocities against the Blacks. In US the Blacks and Latinos are the largest immigrants. They migrated from the far lands of the black continent Africa and other parts of the American continent respectively. In the past, since these countries were not as developed as US and their socio-economic structure was on decline, many of the citizens were forced to work as slaves and have to migrate to US. In US, Black and Latino immigrants have less education and less skill set, even among women also. Apart from other groups these Blacks and Latinos have less human capital, so they have very less employers in their group and it is indirectly affecting their economic status and social environment also. Gender inequality was always prevailed among the Blacks.

Environmental Issues and the Industrial Revolution Essay

Environmental Issues and the Industrial Revolution - Essay Example Checking all the angles and dimensions of a revolution is the name of the game, but Industrial Revolution analysts forgot to examine the most important of all dimensions – environment. Various sorts of pollutions such as contamination of water, ozone layer destruction, etc. are making headlines everyday, which is an alarming situation (Hobsbawm, 1999). Following are the three most environmentally negative impacts of the Industrial Revolution. Forests and Trees Demolition Due to the Industrial Revolution, deforestation is taking place, which has led to a very disastrous scenario. Forest trees and natural resources are consumed in the industries for production, thus demolishment of trees is taking place massively. Forests and trees are responsible for consuming the carbon dioxide gas and produce oxygen which is necessary and essential for human beings’ survival. Now because of deforestation, cutting of trees is making a colossal negative impact on the environment. Wildlif e is also immensely affected through it, which can lead to finish wildlife too (Mayumi, 1991). Contaminated Crops Lal (2004) illustrated that impure water waste which comes out from the industry either goes into the sea or in the fields, hence making crops and food items polluted and contaminated. Food items radically are not healthy enough, and it also spreads various diseases in humans. Most of the factories were established in the countryside with an idea not to pollute cities, but instead, it started polluting crops. Impure water wastage is the core reason of unhealthy fruits and vegetables availability in the consumer market and this situation prevails due to the unplanned Industrial Revolution. Air Pollution Industrialization gave humans beneficiary cars and motorbikes so that they could travel distances in minutes, but everything comes with a price; air pollution is the biggest price which humans are paying for this technological advancement. Air pollution has disturbed human beings in several ways and it is the major reason of the damage in the ozone layer. Due to impure gas exhaustion from the vehicles, air becomes polluted, causing diseases such as lungs cancer, asthma etc. Pressure horns of the vehicles mentally affect humans, which causes tumor and various mental diseases. Cities are affected the most due to air pollution (Seinfeld, 1986). Environmental Actions in U.S The Industrial Revolution effects were later discussed among individuals, environmentalists and analysts, who were quite distressed after watching tremendous destruction of the environment in the world due to this revolution. NGOs have taken this issue very seriously and demanded governments to set rules and regulations for environment protection. Consequently, various actions started in order to save the environment through 1880s, but in 1950s and later, these actions reached their peak due to the occurrence of various environmental issues. Therefore in 1970, Government of U.S had to come up with a refined environmental action legislation which intended to protect the environment of the country. This was a big move indeed, but its practical implementation throughout the country was the main issue. Industrialists were not pleased from the verdict as it brought several limitations on them (Dunlap & Mertig, 1991). Establishment of Laws Arbuckle and Miller (1976) demonstrated that the outrageous appeals from environmental act

Operations Decision Essay Example | Topics and Well Written Essays - 750 words - 1

Operations Decision - Essay Example The business has of late been working under pressure due to the warning given by the state concerning the fictitious businesses operating in the country that they will all be shut down. However, the main worry of this business is how to maximize profits at the lowest cost possible (Gee, 2006). Environmental scanning means possession and usage of data about events, blueprints, trends, and associations inside an institution’s internal and outside environment. It assists the mangers make conclusions on the prospect path of the company. Scanning should establish the risks and opportunities prevalent in the environment. In strategy invention, an institution should take advantage of the opportunities and reduce the risks. A risk of an institution can be an opportunity for the other. Internal breakdown of the environment is the initial step of environmental scanning. Institutions must observe the internal institutional environment, which constitutes worker association with different workers, worker association with management, manager association with different managers, and management association with shareholders, availability of natural resources, brand sensitivity, institutional culture, major personnel, operational capacity, among many more. In addition, debates, interviews, and explorations can be applied to evaluate the internal environment. Breakdown of internal environment assists in establishing powers and weaknesses of an institution (Cross & Miller, 2009). An enterprise becomes further competitive, and there exist sudden reforms in the external environment, data from the outside environment brings vital factors to the efficiency of long-term arrangements. Since the environment is changing, it becomes important to establish the competitor’s steps and deeds. Institutions have as well to update the key competencies and interior environment as per outside environment. Environmental factors are infinite, thus institution must be lively and vigilan t to admit and regulate to the environmental reforms. The external factors will very much influence the decision-making and the plant operations than the internal operations. This is because they mainly contribute to the existence and progression of the organization. If the competition in the market is stiff for the business, then there will be no other option other than to close. The level of advancement in the business, market tastes and preferences, competition; the external environment, and so forth determines the viability of an enterprise. They lead the managers in making decisions. Low technology level in a computer business will mean production of outdated items thus the business might close; if the products produced lack customer tastes and preferences, they will get damaged and depreciate in the store (Agtarap-San, 2007). The company consisting of 100 workers and producing 6,000 computers per month, this means each worker per day produces: 6000/20= 300 computers are produc ed per day Each worker= 300/100= 3 computers per day. The daily wage per worker is $70, thus the total salary for the employees= $70x100= $7,000 per day. The total salary per month is $7,000x20= $140,000 Total sales = 6,000x $32= $192,000 Total production cost= $140,000+ $2,000= $142, 000+ X (fixed cost) X (Fixed costs) = $192,000- $142,000= $50,000+y (to make the production cost exceed the revenue) The business at this point is making losses. Total marginal cost= $30x1= $30 In the above situation,

Environmental Issues and the Industrial Revolution Essay

Environmental Issues and the Industrial Revolution - Essay Example Checking all the angles and dimensions of a revolution is the name of the game, but Industrial Revolution analysts forgot to examine the most important of all dimensions – environment. Various sorts of pollutions such as contamination of water, ozone layer destruction, etc. are making headlines everyday, which is an alarming situation (Hobsbawm, 1999). Following are the three most environmentally negative impacts of the Industrial Revolution. Forests and Trees Demolition Due to the Industrial Revolution, deforestation is taking place, which has led to a very disastrous scenario. Forest trees and natural resources are consumed in the industries for production, thus demolishment of trees is taking place massively. Forests and trees are responsible for consuming the carbon dioxide gas and produce oxygen which is necessary and essential for human beings’ survival. Now because of deforestation, cutting of trees is making a colossal negative impact on the environment. Wildlif e is also immensely affected through it, which can lead to finish wildlife too (Mayumi, 1991). Contaminated Crops Lal (2004) illustrated that impure water waste which comes out from the industry either goes into the sea or in the fields, hence making crops and food items polluted and contaminated. Food items radically are not healthy enough, and it also spreads various diseases in humans. Most of the factories were established in the countryside with an idea not to pollute cities, but instead, it started polluting crops. Impure water wastage is the core reason of unhealthy fruits and vegetables availability in the consumer market and this situation prevails due to the unplanned Industrial Revolution. Air Pollution Industrialization gave humans beneficiary cars and motorbikes so that they could travel distances in minutes, but everything comes with a price; air pollution is the biggest price which humans are paying for this technological advancement. Air pollution has disturbed human beings in several ways and it is the major reason of the damage in the ozone layer. Due to impure gas exhaustion from the vehicles, air becomes polluted, causing diseases such as lungs cancer, asthma etc. Pressure horns of the vehicles mentally affect humans, which causes tumor and various mental diseases. Cities are affected the most due to air pollution (Seinfeld, 1986). Environmental Actions in U.S The Industrial Revolution effects were later discussed among individuals, environmentalists and analysts, who were quite distressed after watching tremendous destruction of the environment in the world due to this revolution. NGOs have taken this issue very seriously and demanded governments to set rules and regulations for environment protection. Consequently, various actions started in order to save the environment through 1880s, but in 1950s and later, these actions reached their peak due to the occurrence of various environmental issues. Therefore in 1970, Government of U.S had to come up with a refined environmental action legislation which intended to protect the environment of the country. This was a big move indeed, but its practical implementation throughout the country was the main issue. Industrialists were not pleased from the verdict as it brought several limitations on them (Dunlap & Mertig, 1991). Establishment of Laws Arbuckle and Miller (1976) demonstrated that the outrageous appeals from environmental act

Persulphate and Potassium Iodide Essay Example for Free

Persulphate and Potassium Iodide Essay The rate of which the reaction happened can be found out by using the simple formulae: Speed = Distance Time Distance is what we call the persulphate because we are measuring the amount of persulphate needed to react. The amount of persulphate will always be the same at the end so it doesnt matter how much we use. So to make it easy we can call this 1 (unit). Therefore Rate = 1 Time Therefore rate is the inverse of time and we can draw a graph of this. The faster the rate of reaction takes place, the shorter is the time needed for the reaction to finish. To be more precise, the speed of the reaction is inversely proportional to the time taken for the reaction to finish. In my prediction I stated, I predict that when the concentration of the reactant, Potassium Persulphate, is increased while all other factors are kept constant then the rate of reaction will increase. From the graph we can clearly see that this is the case. At 5% concentration the rate of reaction is very slow as it takes 720. 29 seconds for the cross to disappear but at 100% concentration the rate of reaction has increased dramatically and is very fast, taking only 16. 12 seconds for the cross to disappear. From my predicted graph, we can see that it is very similar to that of the actual graph and therefore my prediction has been supported by the experiment. In this experiment only one concentration was altered. A variation is to keep the concentration of iodide constant and alter the concentration of Potassium persulphate. Then the speed of the reaction is found to be proportional to the concentration of the Persulphate. If the Persulphate concentration is doubled then the speed doubles. The reason for this is that the ions are closer together in a concentrated solution. The closer together they are, the more often the ions collide. The more often they collide, the more chance they have of reacting. Collision Theory for Rates of Reaction Before looking at the factors that can alter the rate of reaction, we must consider when happens when a reaction takes place. First of all, the particles of the reacting substances must collide with each other and, secondly, a fixed amount of energy called the activation energy must be reached if the reaction is to take place. If a collision between particles can produce sufficient energy (i. e.if they collide fast enough and in the right direction) a reaction will take place. Not all collisions will result in a reaction. A reaction is speeded up if the number of suitable collisions is increased. Effect of Temperature on the Rate of Reaction When one of the reactants is a solid, the reaction must take place on the surface of the solid. By breaking up the solid in to smaller pieces, the surface are is increased, giving a greater area for collisions to take place and so causing and increase in the rate of reaction. This explains why mixtures of coal dust and air can cause explosions. The experiment was done on the same day trying to keep the temperature the same. Effect of Light on the Rate of Reaction The rates of some reactions are increased by exposure to light. Light has a similar effect, therefore, to increasing temperature. This is why the paper had to be used. Effect of Concentration on the Rate of Reaction The more concentrated the reactants, the greater will be the rate of reaction. This is because increasing the concentration of the reactants increases the number of collisions between particles and therefore, increases the rate of reaction. This also explains why the greatest rate of reaction are usually as soon as the reactants are mixed i. e. they are both at their highest concentrations. As the reaction precedes the concentrations of the reacting substances decrease and the rate of reaction decreases. The effect of concentration is shown in this experiment using potassium persulphate and Iodine showing a colour change and cloudiness due to the precipitation of potassium. Effect of Light on the Rate of Reaction The rates of some reactions are increased by exposure to light. Light has a similar effect, therefore, to increasing temperature. Thats why paper is used to surround the beaker. Effect of Catalysts on the Rate of Reaction A catalyse is a substance which can alter the rate of a reaction but remains chemically unchanged at the end of the reaction. Catalysts usually speed up reactions. A catalyst, which slows down a reaction, is called a negative catalyst or inhibitor. Catalysts speed up reactions by providing an alternative pathway for the reaction, i. e. one that has much lower activation energy. More collisions will, therefore, have enough energy for this new pathway. So the factors, which affect the rate of a chemical reaction, include: 7. Concentration 8. Particle Size 9. Pressure (for reactions involving gases) 10. Temperature 11. Light 12. Presence of a catalyst The difference in the rate of reaction can be explained in terms of a simple collision theory. Evaluation The procedure used wasnt the most accurate procedure but it was good enough to give us firm enough results and conclusion. The experiment shows a reasonably high accuracy of results to a hundredth of a second. Although, when dealing with the solutions it was taken to the nearest cm3. This was because we only had equipment to this degree although it was good enough to give accurate results. The experiment has shown to produce no anomalous results. As you can see from the graph that all the results follow the line of best fit and none seem out of place. I think the experiment shows quite a high standard of reliability. The preliminary experiment showed that the right amount of starch was used and even when repeated no anomalies were found. I can say therefore from this that I can support a firm conclusion. There are only a few things that could produce anomalous results. If the constants were not kept constant then this may produce some misleading results. This was done as best of our abilities although if a different batch of starch was used through the experiment this would produce inaccurate times also if the pipettes were accidentally mixed up or the observer of the cross changed or stopped the clock not as accurately as before. The number of results taken from the experiment though was a suitable number, although to make it a lot more accurate the results could have been repeated 3 times and then an average taken, although this would take a long time. This experiment has shown to be very suitable for its purpose and given some accurate and reliable results. If, for any instance, it was necessary to have extremely high accurate results the experimental procedure may have to be changed. If this experiment were to be changed in any way it would only be to do more repeat readings and measure and time more accurately; this then would give more accurate results. Improvements outside the school laboratories, with this experiment, can be changed by using very accurate equipment. Keeping all things, which affect the rate of reaction constant, for example light and temperature. If done in a cabinet with a thermometer and light sensor these two things can be kept constant to a high degree. By observing a colour change can be improved by a colour detection sensor. Fresh solutions in apparatus, which is cleaned thoroughly after use an also using a photocell linked into a clock rather than the visual way These differences can produce some very highly precise results. Chemistry: Scientific Investigation.

Mcdonalds Human Resource Management (HRM)

Mcdonalds Human Resource Management (HRM) In this report it has been analyzed and found out the kind of Human Resource management theories and techniques are in reality implemented or practiced by the McDonalds Human Resource Management. The field study it has done entails by visiting the HR office of the McDonalds located at the Notting Hill Gate, London. Throughout the visit it has been observed the all practices. It has been also observed the working culture and the motivating factors at the McDonalds and also the team work. Due to grading the Recruitment, Training, Business strategies and the Performance management. After analyzing the books and the website of McDonalds it is able to explain the theories of the Human Resource Management and also the some of the corporate values of the McDonalds. In the course of the study and the research It have found that the McDonalds process of recruiting the worker and staff and how they provide training to their employees. The success of the McDonalds is because of the employees an d the different market strategies so this assignment is to understand the HR Strategies of the McDonalds. The purpose of this study is to know the recruitment and selection process in detail and also about the training programme at McDonalds for their employees to achieve the objectives of the company. Here we also going to discuss the Business strategies used by the McDonalds to hold the better position in the market and the strategies used by McDonald have to respond the new competition in the market. The performance management system of McDonalds also contributes its efforts in achieving the aims; it contains the strategies to motivate the employees. COMPANY PROFILE McDonalds originated in California, USA, 1954. McDonalds Corporation along with its affiliates operates as a food service retailer worldwide. The franchises of the McDonalds operate the McDonalds restaurants that offer a variety of food items, soft drink, coffee, and other food and beverages. According to a survey it shows that as of December 31, 2009 the company runs or operates 32,480 restaurants in 117 countries and out of them 26,215 were operated by the franchisees and 6,265 were operated by the company. McDonalds corporation franchises and operates its restaurants in the food service industry. McDonalds supply the products to most of the McDonalds restaurants where McDonalds independently owned and operates distribution centres, which is approved by the company. Where the employee and personnel of restaurants are trained very well in the storage, preparation and handling of products and in the delivering the good customer services. In February 2009 the company sold its interest in REDBOX AUTOMATED RETAIL, LLC The franchises of McDonalds operates McDonalds restaurant in the food and service industry. These restaurants variety and yet limited value priced menu in more than 117 countries globally. Most of the restaurants are operated by the company or by the franchisees, under the franchise agreement franchisees are included and under license agreements foreign-affiliated markets and developmental licenses are included. Human Resources Strategies of McDonalds Recruitment As we know that McDonalds is the biggest family restaurants business in the world. To provide the best family restaurants experience by far is McDonalds vision. To achieve this we put people at the centre of everything we do and that goes for our employee as much as our customer. People perform well when they feel better in their job and McDonalds has recognised it so McDonalds go all out to create the right and good working environment for everyone. Thats a lot of people to consider which is why McDonalds strive to provide variety of rewards and benefits that suits all kind of lifestyles. McDonalds is successful in achieving the best working experience for their people; they aim to provide customer the restaurants experience. Employees working in the McDonalds they not only become the part of one of the largest global brands but also a constantly developing organisation that offers an environment of flexibility, equality, diversity and opportunity. Reflective of the society and communities in which McDonalds operate. In UK McDonalds offers a probably most diverse work in culture. The people come from all walks of life to McDonalds and they share a common approach i.e. a positive one. HIRE THE SMILE is the policy of the McDonalds when they hire the crew membe rs and this help to nurture a work force of employee with a positive approach and outlook, in return we earn cheerful and friendly atmosphere. McDonalds thinks that its not only just about hiring happy and cheerful people its about keep them smiling by doing everything. McDonalds offers rewards and benefits that fit in with their lifestyle, which so ever it may be whether they are a part-time employees working to fund their school and college education or Trainee Business Manager straight out of university. Recruitment and Selection at McDonalds Recruiting suitable applicants: Which ever post it may be whether employee wants to join as a crew member or a Trainee Business Manager, McDonalds always provide exceptional support, real progression opportunities, a range of excellent rewards and all potential associated with working for the McDonalds a worlds famous global brand. Crew Members The McDonalds has designed a three-step application process for potential crew member to make sure that they are right for everyone. The first phase of the application is an online; people go through an online process which contains some questions. If the candidate is successful in the first phase they send the invitation to the candidate for an interview with HR officer after that they send the successful candidate for (OJE) On Job Evaluation and for interview at the restaurants with manager. The On Job Evaluation is for serves two purpose one is that it helps an d gives the good opportunity to assess the candidates skill in customer services against what is needed to be a successful member of the McDonalds team and also allow the candidates to see that if McDonalds high energy environment suits their preferred style of working. This OJE process takes about 15 minutes and the candidate works at one of the customer facing areas and full instruction is given to candidate on what to do . In addition the candidates have and interview with the business manager and the whole process will take about 30 minutes for assessing the candidates. Crew Benefits: McDonalds provide 28 days paid holidays per annum. After three year service they provide free private health care. Stake holder pension scheme. Bonuses related to Restaurants performances. Provides vouchers of Argos, Thomas Cook, Debenhams, Marks Spencer and House of Fraser awarded at service milestones Annual pay reviews Great discounts, about  £13 at Alton Towers and at Thorpe Park Its about  £12 Saving of 50 per cent at LEGOLAND 10 per cent off at dress-for.com  £63 saving on special BSM learner starter pack 25% off many short breaks and holidays 65 per cent off in universal cycles. Welcome Meeting After completing all the application process and the candidates are selected and crew member have been hired they are called to attend the Welcome meeting at their chosen restaurants or a recruitment centre. In this meeting the inform and engage new starter for the one hour in this meeting. The meeting involves viewing a DVD which provides important information about the McDonalds and also allows for interaction between manger and the new starter. The second part is orientation which is compulsory its an online process which provides information regarding the Health n Safety test that the new starter has to complete in their own time. The beginning of the orientation starts with the tour of the store highlighting key health and safety and food safety procedures. And it is also recommended that it should be last for the first two ours of the shift. Trainee Business Manager A trainee business manager participates in an award-winning management training scheme and the business trainee manger is required to show strong leadership quality. It is not a small feet to a win a place on McDonalds management development programme. Its not a short term commitment but rather it represents a long- term career decision. McDonalds want make sure that the candidate and McDonalds are right for each other, therefore the candidates has to go through the four steps of selection process. The first step it is all about the screening process which ensures that candidates meet the basic criteria. The successful candidates are asked to complete the next step which contains the personality questionnaire the candidate has to complete it online. This will make sure that the candidate has the desired attributes and their preferred style of working suites. After that the next step is based on restaurants OJE or On Job Evaluation. The candidate will do real job for a day and learn what its really working in a McDonalds restaurants. After completing OJE process the final step is selection process i.e. an interview with the senior manager. First o f all the Trainee Business Manager has to complete an intensive 18 week Management Development programme. This programme will give the candidate thorough training in the business of McDonalds and also train the candidate regarding the commercial skill that are needed to bloom and develop into an effective assistant manager. Later an assistant manager can progress to become business manager or an operating consultant i.e. area manager depending on their desire to achieve. Benefits The candidates are provided with a package of professional rewards which includes a starting salary of up to  £21500 including London weighting. There is also potential of quarterly bonus within the week of joining. The candidate could be running their own restaurants under the three year and also earning a salary and package of  £45000. The successful candidates can expect additionally Holiday of 5 week per annum and it can be raised to 6 week from April 2009 Annual performance in relation of pay review Life assurance. Pension scheme After six months services they cover a private healthcare and also a company car or cash alternative. Home telephone bill assistance. For every 10 years of services there is a paid sabbatical leave of eight weeks. Training at McDonalds Includes complete development McDonalds constant success of is constructed on the highest principles of quality, delivery of services and cleanliness to customer in each of the McDonalds restaurants. These standards are achieved because of the well trained crew member and also well trained manager. The policy of McDonalds that provide the career opportunities that allows the workers to improve and develop their full potential. This policy programme for both crew and operation management, and a career advancement that enables a first job for the progression of the employees to the senior management position through merit based promotions. Around 55,000 employees are trained in McDonalds every year. McDonalds spends around  £10 million over on going employees training every year for providing people with valuable skill. McDonalds work experience is a foundation for future employability, mostly as the UK labour market continues to evolve. As there is increase in the demand of skilled employees, a job which offers an on-going training with a leading organisation is very best career investment. People from all over the world of life recognition of first job at McDonalds through having prepared them with ingredients of success. Staff Training Staff training programme at the McDonalds is an on the job professional experience that make other learn the skills transferable to other industries. In McDonalds the entire new employee begins their experience with an induction into the company. Here the trainers work together shoulder-to-shoulder with other trainees where they absorb the operation skills for running the each and every 11 workstations in every restaurant, from front counter to grill area. Each and every employee learns to operate contemporary food service equipment, gaining knowledge of McDonalds operational procedure. Every manuals and video tapes cover every detail, starting from how to prepare a big Mac, and they also teach that how to deliver exceptional services to customers. Not only this employees also learn how to train and supervise other people. The people who first time employed in McDonalds, McDonalds are an important mentor who teaches the interpersonal and organisational skill which is important for performing effectively on any job. The business of McDonalds demands effective teamwork, discipline and responsibility. The result of McDonalds experience is in improving self-confidence and communication skill and McDonalds stresses on customer care and attitude where organisation experts known as an essential element for business success. Business strategies of McDonalds As we know that McDonalds is the most successful fast food chain in the world. In the success of the McDonalds we may possibly easily identify number of successful business strategy operations. Time to time McDonalds enhances its own brand imagine with the help of different social activities and sponsors the special events and sports like as a main sponsor of the world cup since 1994 and the champions league football in England from 1996 to 2000. The reason of the McDonalds success is that McDonalds implements many strategies like Porters Competitive strategies model that includes differentiation and low cost leadership or miles n snows strategy typology which describe prospector, defender, reactor and analyser strategy. Its obvious that McDonalds has to implement or choose the most appropriate strategy for its success. How McDonalds implements its business strategies? The business structure of McDonalds is totally based upon a geographic structure. Because when we access their website they ask the person to choose their country that they are interested in. In fact in the five geographical divisions McDonalds has divided its operations. As shown in the figure that 65 % of McDonalds restaurants located in United States and Europe generates 75% of revenue. The most important strategic approach of McDonalds for maintaining its leading position in the market has to keep the major markets at the same time they are expanding their business in the emerging markets. Though there are different consumer groups in the different countries having a different tastes and requirements. So each unit of full geographical functions of McDonalds was required to response full for marketing and producing its products in that particular region. Over this regional or geographical structure the McDonalds is not only satisfying the needs of consumer of that or different geographical areas but also tracking a maximum local development. The main strategy of the McDonalds is that they produce and markets the slightly different kinds of products in different geographical areas and even those products have different prices. Jim Skinner the chairm an of McDonalds said once that if you are looking for a command centre with one push button to operate our restaurants in every corner of the world or in the different countries having a different culture you will not find it. Though there is a QSCV-quality service, cleanliness and value philosophy is everywhere. McDonalds is right in understanding the consumer that customer need the fast services, bearable prices and better standard hygiene. In most of the countries McDonalds having a similar product where they provide good services, including beef, chicken and bread potatoes and milk. In different countries consumer having a different taste and requirements and McDonalds time to time launches the new products for their regional customer. Effect of external environment on McDonalds strategies There are two sectors which affects the McDonalds strategies that are competitor and social concept. Competitor: Its unlikely that McDonalds may be at No. 1. In an annual consumer satisfaction survey McDonalds has been listed at last among the fast food restaurants since 1992 and in 4th quarter of 2002 McDonalds had disclosed 1st time its quarterly loss the reason of this is that the consumer has switched to McDonalds competitor i.e. Burger king, subway, etc. These companies focus on offering the fresh and high quality of food at lower price at low price and many fast services. Which resulted that McDonalds has to close its 719 poor performing restaurants around the world? And all these result were proving that McDonalds may not be longer in competition of fast food market. If McDonalds does not adapt the external environment change, they can be diminishing gradually and even it can be replaced by the other competitors. To keep their market share increasing sales and profit McDonalds has to answer the threat of the competitors. In 2003 McDonalds introduce its new product McGriddles sandwiches as a feature of breakfast in US and Canada, and in UK they introduce premier and zesty McChicken and in other countries McDonalds was trying to provide satisfaction to customer by offering premium products at affordable price. Even more McDonalds is providing good choice with respond to Happy Meal for the children. For example Happy Meal is includes chicken selects, do added sugar fruit drink and also to produce coffee to appeal the adults. And those products have been produced to attract existing customer and also to develop new customer. Moreover the McDonalds has innovated its menu and also McDonalds is rebuilding and relocating its restaurants to make environment comfortable to the customer. McDonalds is differentiating itself by creating more relevant experience to attract customers, like they are allowing customers to access internet with the wireless technology. Social problem -healthy issue: As the economy is growing, living standard of people is also increasing. People are now more concerned about their health issues. There is no doubt that McDonalds has made itself more convenient for the customer. Most of the people think that such kind of fast food restaurants are not good for health. WHO report showed that such food not only can cause obesity of children but also the cause of cancer. Issues regarding the health biggest hurdle for the development of McDonalds customer were switching to the healthier competitor like Subway and KFC products. McDonalds has answered to this healthy trend. In order of competition McDonalds has added the salads and other healthier products in their menu. If the any mother comes to the restaurants she will not only find happy meal for her children but also she will find a meal for her also. The lighter and healthier option encourages the existing customer to come back often because there is greater variety of choices. Focus on Children: Different taste and local needs doesnt matters McDonalds has paid its all considerable attention towards children in every country. McDonalds has made happy land for the children offering fantastic happy meal with superb toys to them. And even more McDonalds have just launched the computers with games that are designed for the childrens imagination at the same time they shape their personal features. There are 3 main reasons for McDonalds to focus on the children i.e. McDonalds biggest consumers group are children and McDonalds has been regarded as their favourite place to go. The brand culture happiness is known by the children. The belief of McDonalds on focusing on children is that it can build the stable business and will also provide the best booster to encourage the whole family to come to McDonalds for example McDonalds can offer other products with childrens happy meal to the whole family. By building brand loyalty with children McDonalds is more likely to successful today and in future also. PERFORMANCE MANAGEMENT Employees are the important resources of the company. They insures the collaboration of financial, industrial resources so that organisation able to function. Today some of the experienced managers think that the financial reward cannot stay the only type of an employee encouragement or inspiration. There is need of viewing the needs of employees as entity that leads to the search of the non-financial incentives. There are many non-financial incentives connected to employees satisfaction of need for example employees participation in decision making, self-fulfilment, personal growth and others. Full use of human resource by the organisation is the most important advantage which allows the organisation to capture the position in the global market. The McDonalds flourishes owing to the logical combination of the staff into the problem solving. The company follows the principle i.e. the result is done by a man, McDonalds observes its employees as the primary means of achievement in the field of quality and productivity. McDonalds has built its success on the motivation theories having changed only some aspects of them. McDonalds follows four simple principles, which provides the possibility of growth in the performances of its employees: The organisation must innovate the different system of motivation for every department. There must clear and attainable aim for the personnel, its better to have one aim for each person There must be change in aim. Manager must have two aims for the year. For example the first manager inspects the number of employee and clients then the manager inspects the number of returning clients and then the manager should analyse the increase in the sales. This process gives the possibility to find out the qualities and abilities of employees and also to check the new method of work. The rise in salary must be workable for the employee. McDonalds implements three components of the motivation theories i.e. financial incentives, non-financial incentives and social policy. All these three components are mentioned in the Maslows motivation theory. Though Maslow describes that all needs must be one by one. The research of McDonalds and its strategy structure shows that only immediate fulfilments of the employee needs and that will increase the performance of the employees. Its not important to fulfil all the needs of every level. In reality every man has a numbers of needs in every existing moment. McDonalds has an effective motivation system that makes it possible to growth in the performance of the employees and also increases in the companys productivity. McDonalds administration staffs have applied the situational approach which has turned out to be the most relevant to the current condition. The administration department have used the particular techniques on the origin of motivation theories. After applying the assembly line procedure in food preparation McDonalds has ensured the standard quality of production and the high performance. In addition McDonalds has applied actual motivation strategy that is grounded on motivation theories. CONCLUSION AND RECOMMENDATION In the above discussion we just come to know about the HR Strategies of the McDonalds the assignment discussed four HR strategies of the McDonalds: Recruitment selection, training, business strategies and management performance system. McDonalds believes that the growth and success of restaurants and company is gained and achieved with the help of their employees. The aim and objective of the McDonalds is to recruit the best people, to maintain them by offering ongoing training appropriate to their position and to promote them when they are ready. The recruitment policies, procedures and practices show the purpose to achieve its aim. It is analyzed there must be some achievement and promotion activities for the crew member as McDonalds has provided to its Business management trainee. If the McDonalds fails to identify the new competitors, interest of consumer shifts, and innovative technologies and social trends then there is a strong possibility of loosing there market share. In 20 03 McDonalds has decided to divert its focus to increase the sales in existing restaurants. To achieve the main objective, McDonalds strategy must attract more new customers and also encourage the present customer to visit restaurants more often, build brand loyalty and eventually create long-term profitable growth for the company.